Equipment and Care for Refrigerated Display Containers: How to Make Your Showcase Irresistible

Дата: 15 Дек 2025

The refrigerated delicatessen display is the heart of the supermarket – the place where the customer stops, looks, and chooses. A well-arranged and maintained display not only looks beautiful but also builds trust and loyalty.

With the increasing variety of ready meals, meat delicacies, salads, and cheeses, it is important to choose the equipment carefully – according to the products, their weight, and the storage conditions.

1️⃣ Plan the display space

Define the main categories and how much space you will allocate for each, for example:
🧀 1 m for cheeses and yellow cheeses
🥩 2.5 m for meats and sausages
🥗 1 m for salads and garnishes

Then calculate the number of containers and their sizes according to the number of items in each section. This prevents overcrowding and keeps the display elegant and logical.

2️⃣ Choose the right containers for each product

Different food categories have different requirements:

✅ Meat: strong trays with reinforced edges that withstand weight
✅ Salads & marinades: containers resistant to acids and salty solutions
✅ Hot foods: containers resistant to temperature changes

💡 Choose materials certified for direct food contact, that do not scratch and do not absorb odors.

3️⃣ Present information clearly

Prices and promotions must be visible, readable, and hygienically displayed.
Use label holders approved for direct food contact and request a certificate from the supplier.
Clear visual communication saves questions and speeds up the purchase.

4️⃣ Create visual appetite

Add aesthetics and atmosphere – artificial grapes, lemons, greenery, or other decorative elements that highlight freshness and quality.
The display should “speak” of taste and care.

5️⃣ Train your staff

Good equipment deserves proper care.

🧽 Avoid cleaners containing alcohol or benzene, which damage surfaces
💧 Rinse containers with cold water before washing
🧴 Use protein and grease removal detergents to extend durability

Regular maintenance protects your investment and ensures a perfect look every day.