Loose Products Solutions

The refrigerated display is one of the busiest areas in any store.
Dairy products, beverages, meat, ready meals – categories with high turnover and daily demand.

And yet, this is exactly where the following often appear:
• empty spaces
• mixed facings
• products left at the back
• a messy appearance halfway through the day

As a result, the display does not sell as much as it could.

Today’s consumers expect a high level of hygiene and control over the products they buy. This directly affects categories that involve direct contact with food — such as nuts, muesli, pulses, and coffee.

In the traditional sales model, where customers use a scoop from an open container, the sense of cleanliness and safety is reduced. The result is a decline in interest in bulk foods — an effect that impacts both retailers and consumers.

The refrigerated delicatessen display is the heart of the supermarket – the place where the customer stops, looks, and chooses. A well-arranged and maintained display not only looks beautiful but also builds trust and loyalty.

With the increasing variety of ready meals, meat delicacies, salads, and cheeses, it is important to choose the equipment carefully – according to the products, their weight, and the storage conditions.

In a world of identical stores and similar promotions, loyalty is no longer earned with a few cents off.
It is earned with attention, presentation, and experience.

The fresh-prepared foods category is one of the strongest opportunities to build differentiation and customer loyalty. A well-organized and well-equipped deli display turns shopping into an experience — and the visitor into a regular customer.

Here’s how to turn it into a sales magnet 👇