Дата: 23 Ное 2025
Beverages are among the most profitable categories in any store – from cold soft drinks and energy drinks to natural juices and dairy products. But when order is missing, sales drop.
Misaligned bottles, missing front faces and empty gaps create not only chaos – they lead to lost purchases.
With Optimal™ and Roller Track™, your refrigerated displays always look full, organized, and attractive – without extra effort.
Optimal™ Beverage Trays – Organized drinks. Perfect visibility. More sales.
Optimal™ trays are designed specifically for refrigerated displays.
They automatically keep beverages at the front – whether cans, plastic bottles, or glass bottles.
✅ 100% visibility of all products
✅ Organized, stable rows
✅ Less time for maintenance, more time for customers
✅ Suitable for both chilled and ambient shelves
With Optimal™, chaos disappears, and the display always looks freshly arranged.
Roller Track™ – Gravity in action
Roller Track™ uses gravity to keep beverages always at the front.
This solution is especially effective for heavier products – milk, juices, creams, and drinks in Tetra Pak packaging.
✅ Automatic front-facing after every purchase
✅ Perfect presentation – no gaps or missing products
✅ Easy installation and zero maintenance
✅ Universal compatibility with multiple formats and packaging types
The result? More visibility. More purchases. Less labour.
With Optimal™ and Roller Track™, your refrigerated display works for you:
🟩 Constantly organized shelves
🟩 Less time spent restocking
🟩 More sales and happier customers
Order sells. Visibility convinces. And the combination of both – wins.
🛒 Ready to organize your beverage display perfectly?
👉 Explore all Optimal™ beverage trays here:
https://shopdirect.bg/en/category/112/product-trays.html
🎥 Watch the systems in action – video demonstrations:
▶ Optimal™ Beverage Trays – how they work
https://www.youtube.com/watch?v=_LwbCy78iE0
▶ Roller Track™ – gravity-fed self-fronting
https://www.youtube.com/watch?v=r6wL6GzeOOE
▶ Organizing beverages in a refrigerated display
https://www.youtube.com/watch?v=1658kQUshS4
▶ Real stores – practical examples
https://www.youtube.com/watch?v=OXNVsdZsJGw
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