Дата: 01 Дек 2025
Smart self-feeding for flawless shelf presentation
Every product has its specifics – some packs are stable and rigid, others are soft, unstable or easily deformed.
This is why Optimal™ offers two professional systems for automatic self-feeding and shelf maintenance: Pusher and Back-Support.
Used together or separately, they ensure a tidy, front-facing and always full shelf – regardless of product shape, height or weight.
Pusher System – a universal solution for automatic front-facing
Optimal™ Pushers are among the most versatile solutions on the market.
They are suitable for both stable and unstable packaging, including:
- boxes (cosmetics, hair dye, coffee, etc.)
- chocolates – when placed on the correct protective rail
- sliced cold cuts
- dry soups
- various packaged goods
- beverage products in special pusher trays
For beverages, dedicated pusher trays provide stability even with heavier products.
The springs (2–12 N) automatically push products to the front, ensuring constant visibility and perfect “first face”.
Advantages of the Pusher System
✔ Suitable for a wide range of packs – stable & unstable
✔ Provides continuous front-facing and 24/7 visibility
✔ Ensures excellent product availability
✔ Improves product rotation
Back-Support System – maximum stability for delicate and soft packs
The Back-Support system is designed for products that cannot withstand spring pressure or lack internal structure:
- soft sliced meats
- soft cheeses
- pouches
- spices and mini packets
- dry soups
- chocolates in unstable packaging
The flexible back panel holds the product upright without deformation.
With a single pull of the strip, the entire shelf is refreshed in seconds.
Size Options
🔹 Small products – compact and lightweight
🔹 Large products – reinforced for heavy sliced items
Advantages of Back-Support
✔ Prevents deformation of soft packs
✔ Maintains upright first-face
✔ Ideal for sensitive, high-rotation categories
✔ Enables extremely quick merchandising
Key Advantages of Optimal™
🟩 100% visibility – no mixed faces
🟩 Perfectly organised shelves all day
🟩 Less time spent on restocking
🟩 More sales thanks to excellent front-facing
🟩 Optimal rotation and freshness
🟩 A solution for every product type
With Optimal™, every category stays neat, upright and fully visible – without compromise.
The result:
More sales. Happy customers. A professional-looking store.
🔗 Explore the full Optimal™ range:
👉 Retail Equipment – Optimal™ Systems
🎥 See the systems in action:
▶ Optimal™ – Efficient Shelf Management: https://www.youtube.com/watch?v=W2PD5_u6kco
▶ Optimal™ – Beverages: https://www.youtube.com/watch?v=r6wL6GzeOOE
▶ Optimal™ Beverage Trays: https://www.youtube.com/watch?v=0eP_Fc1fSYo
▶ Optimal™ – Baby Food: https://www.youtube.com/watch?v=BLzq1UUIM7A
▶ Optimal™ – Oral Care: https://www.youtube.com/watch?v=FwaITaDm1WY
▶ Optimal™ – Chocolates & Desserts: https://www.youtube.com/watch?v=NyzXNc47YMM
▶ Optimal™ – Spices: https://www.youtube.com/watch?v=KBpRNSYi4Es
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